Time to rally
Recently I was speaking to a group of students at the U of S about marketing classical music to young people – a student raised the question “what do you think is the difficulty of …
An incredible achievement
It’s time for a good news story. Your orchestra broke even on last season. This is no small accomplishment – this is the result of a complete analysis of how we were spending money. It …
The Road to a Fresh Start
A season launch can say so much about an orchestra. Whether you know it or not, the launch is so much more than the announcement of what music you can expect to hear in the …